All-America Selections offers free POP kit for garden centers

All-America Selections offers free POP kit for garden centers

The point-of-purchase kit includes an informational AAS Winners poster, bench cards and tags.

Subscribe
Association News Industry News Retail News

Downers Grove, IL – March 26, 2018 – All-America Selections, in an effort to provide support to independent garden center retailers, now has a point-of-purchase kit available free of charge for the first 100 retailers who request them. This kit includes an informational poster about AAS Winners, two bench cards and 100 generic AAS Winner tags, all created by MasterTag.

(Sample bench card)

This kit is available free of charge to retailers who answer a few simple questions. Simply click this link to take the brief survey and enter your shipping address. Kits will ship in early April, in time for spring sales in the north.

When the signage and POP is used, consumers can easily locate the AAS-winning varieties they wish to purchase. The posters, benchcards and tags identify where the AAS Winners are sold and explains what is special about the varieties that carry the AAS brand.

To find out more about marketing initiatives available with All-America Selections, visit their website or contact Diane Blazek.