2025 State of Annuals: Petal power

To view the PDF format of the 2025 State of Annuals research report, click on the image above.

Bedding plants are beloved by consumers who seek the annual color to make their property pop from spring to fall. To serve those consumers, growers are leaning in to the power of the petunia with its enormous varieties of colors, shapes and habits, according to our 2025 State of Annuals research report. And of the growers surveyed, the expectation is that the business of annuals will remain steady, as producers plan on even-keeled sales, while expecting to hold back on price increases for the coming year.

But even within this reliable category, growers still have expectations and frustrations. Labor and pest pressure drive concerns, while better disease resistance, ease of growing and flower color top the wish list growers have for breeders.

Editor’s note: Not all percentages add up to 100% due to rounding, non-responses and some questions allowing respondents to select multiple answers.