Multimedia | Video
Made for TV
Television segments present a good opportunity for garden centers to reach larger audiences and potentially new customers. Take a look at a local segment from Fox 8 News in Cleveland and Petitti Garden Centers, with nine locations in Northeast Ohio. This simple how-to segment is just one example of how these appearances can help educate the public and attract them into your IGC for all their gardening needs.
Watch here: bit.ly/petittionfox8
What’s trending on Twitter
Our January cover story about the different biodiversity initiatives happening in the St. Louis region to make residents aware of the nature that can be found, and cultivated, in their neighborhoods garnered a lot of attention online. In this article, frequent contributor Jolene Hansen examined how the Missouri Botanical Garden and its business partners are helping St. Louis citizens see their city in a new light.
See it here: bit.ly/twitterstlouisinitiative
Each month, we ask readers a different question about their retail operations, inviting them to answer via email or social media. You can send your answers to associate editor Giovanni Castelli at firstname.lastname@example.org.
THIS MONTH’S QUESTION:
“Do you plan to attend the 2019 California Spring Trials? What are you most looking forward to?”
Answers to this question will be published in a future issue of Garden Center.
5 stories in brief
Top Industry News from our Website
Foertmeyer & Sons Greenhouse closes retail store to focus on its group fundraising programs and on expanding its growing operations.
Minimum wage increase
House Democrats introduce bill to gradually increase the federal minimum wage to $15.
Dennis Walters, founder of Walters Gardens, passes away at 93.
Gardening for (long) life
Could nurturing your green thumb help you live to 100?
Trend analyst Christine Boland revealed four consumer drivers that are influencing design, customers’ purchasing decisions and more.