Jasmina Dolce joins Bailey Nurseries marketing team

Jasmina Dolce joins Bailey Nurseries marketing team

The seasoned editor will focus on trade communications for Bailey Nurseries and their consumer brands.

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Jasmina Dolce has joined the marketing team as trade communications strategist at Bailey Nurseries. In this newly created position, Dolce will drive industry-focused communications efforts that support initiatives for Bailey, Endless Summer Hydrangeas, First Editions Shrubs & Trees, and Easy Elegance Roses through its trade audiences, including consumer brand licensees, growers, garden centers and other indirect channels.

Prior to joining Bailey, Dolce worked in various editorial roles with Greenhouse Product News and its sister brand Lawn & Garden Retailer.

“Jasmina’s experience and industry expertise is an exciting addition to our team,” shares Bailey's Marketing & Communications Manager Ryan McEnaney. “She has a well-earned track record of telling stories and connecting with her audiences in an impactful way, which will prove a great resource for Bailey’s customers, brand partners and industry colleagues.”

Dolce, who lives outside of Chicago with her husband and two sons, begins in her role effective immediately.