WASHINGTON, DC – Indoor plants where consumers live, learn, heal and work have far-reaching positive effects on their well-being and indoor environment, according to a new report from the National Initiative for Consumer Horticulture (NICH).
This new series of four #PlantsDoThat Inside infographics focuses on the multitude of ways indoor plants affect consumers. Sharing this information with retailers can help them better inform consumers.
“Greening the great indoors is a way to help create sustainable indoor ecology and healthy minds and bodies,” says Dr. Charles Hall, Ellison Chair, Texas A&M. The infographic series was developed from a scientific literature review evidence base developed Dr. Hall and his students.
The series of four brightly colored inforgraphics, deisgned by Jennifer Gray, AmericanHort and Horticultural Research Institute, is free. One infographic a week will be released and can be downloaded from NICH’s website consumerhort.org
“We envision this series of infographics to be used as tools to promote the power of indoor plants,” says Debbie Hamrick, NICH Economic Committee chair. “We want to raise awareness of the positive benefits of plants in our everyday lives.”
Growers, retailers, teachers, extension agents and interiorscapers can use the infographics for promotional and educational materials and upload to social media.
According to scientific research from NASA and others, plants clean indoor air, stabilize carbon dioxide and create comfortable ambient air humidity. Plants also boost healing, happiness and productivity.
The #PlantsDoThat Inside infographic on Where We Live shows:
- Rooms with plants have fewer pollutants like VOCs (volatile organic compounds).
- Plants in our homes increase room humidity by 10 percent.
- Plants remove up to 90 percent of formaldehyde in a room.
“When plants are around, students are just smarter and pay more attention,” Dr. Hall says.
The benefits of consumer horticulture were spotlighted in the first NICH infographic titled “#PlantsDoThat, Horticulture: The Art, Science, & Business of Plants." The infographic illustrated how consumer horticulture contributes $196 billion to the U.S. economy and creates more than 2 million jobs.
The National Initiative for Consumer Horticulture (NICH) is a consortium of industry leaders who are promoting the benefits and value of horticulture. NICH brings together academia, government, industry, and nonprofits to cultivate the growth and development of a healthy world through landscapes, gardens and plants – indoors and out, and to get 90 percent of U.S. households gardening by 2025.
#PlantsDoThat inside is available at the NICH website ConsumerHort.org