ThinkPlants announces new partnership

ThinkPlants announces new partnership

KiwiFlora joins Danziger, Syngenta Flowers, Kapiteyn and Unex in the ThinkPlants plant marketing initiative.

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February 5, 2019
Press Release

ThinkPlants is expanding its partnership network. Danziger and Syngenta Flowers North America, are announcing the addition of KiwiFlora genetics to the ThinkPlants family of products, joining the previous additions of Kapiteyn and Unex. The partnership combines plant genetics with a marketing and supply strategy under a unified organization. 

ThinkPlants offers growers a commitment to breeding a diverse mix of improved plant genetics, with a healthy supply chain of top-quality URC, bareroot, liners, bulbs and seed. Each ThinkPlants partner brings expertise in plant breeding, horticulture, technical support, supply chain, sales and marketing. Together, the companies offer sales and broker teams plant material backed by a marketing message.

Danziger and Syngenta offer their respective perennial portfolios in the United States and Canada under the ThinkPlants initiative. Kapiteyn b.v. of Breezand, the Netherlands, the breeder and supplier of Captain Callas, provides bulbs to the program. Unex USA, LLC, a supplier of bareroot perennials and bulbs from Holland, offers bare root perennials and bulbs in North America for ThinkPlants. KiwiFlora, a global plant variety management company out of New Zealand, will add the Dianthus Scent from Heaven series to the ThinkPlants line up.

“ThinkPlants is a creative collaboration, with strong partners offering the highest quality perennials, bulbs and more,” says Joey Wiseman, head of ThinkPlants. “In addition to providing access to a high-quality supply chain providing premium plant material, we are also focusing on bringing in new genetics for the North American market and providing top-notch customer service. We are committed to making perennial programs easier and more efficient for growers, brokers and retailers.”

To learn more about ThinkPlants visit ThinkPlants.com. Be sure to see us at Cultivate ’19, Booth #1525, July 13-16, 2019 at the Greater Columbus Convention Center in Columbus.