November 2017
2017 State of the Industry Report:
- Cover story: 2017 State of the Industry Report: 2017 State of the Industry Report
- State of the Industry Report: Industry Leaders Q&A: State of the Industry 2017: Garden centers weigh in
- State of the Industry Report: Greenhouse Growers: State of the Greenhouse Industry: Restored confidence, annual color and more
- State of the Industry Report: Landscapers: State of the Landscape Industry
- State of the Industry Report: Marketing: Mature garden marketing for older Millennials
- State of the Industry Report: Straight talk | Honest insights from an IGC expert: Garden centers: Keep up with consumer interests
- State of the Industry Report: Digital Dirt | Modern marketing tailored to independent garden centers: A decade of change at garden centers
- State of the Industry Report: Trends: Garden Media Group’s 2018 Trends Report
Features:
- Industry Events: A tour of Vermont’s independent garden centers
- Marketing: Fresh marketing ideas for holiday gifts at garden centers
- Green Goods: Selling succulents as holiday plants
- Plants: 2017 trial garden results
- Case Study: Water-wise mats case study
Departments:
- Editor’s Note: ‘Discovery mode’
- Home Page | Engaging news and traffic from our digital realm: Garden Center web news and social media highlights from November 2017
- Digital Focus | Creative ideas for your online spaces: Helping flower shops blossom
- Plant Spotlight | Showcasing new varieties in the market : I’conia Brand (Begonia x hybrida)
- Your Turn | Responses and feedback from Garden Center readers: Falling into the autumn spirit
- Spotted! | Notable products and ideas from garden centers + more: Strong suits in Vermont
- Learn to Lead | Managing your business relationships: Examine your reputation
- Last Look | Bonus takeaways to keep you thinking: 2017 State of the Industry Extras
