Garden Center magazine is always looking for ways to improve your experience, and this week, we launched a redesigned newsletter that features a fresh, clean, mobile-optimized design.
Garden Center magazine has consistently been a leader when it comes to technology and making sure readers can access the latest industry information conveniently, whether it be in an article, video, podcast or webinar. In October 2015, we revamped our website, which was optimized for easier navigation, especially for one of the fastest-growing user segments: mobile users.
“A sophisticated mobile experience is now absolutely required to engage readers and give them a positive experience,” says Michelle Simakis, editor of Garden Center. “The newsletter redesign will ensure that readers can focus on the content and information, and not worry about scrolling across to access articles.”
In addition to a more mobile-friendly experience, the redesigned newsletter is easier to navigate and features attractive graphics and images.
Mobile and tablet traffic to the Garden Center website has continued to grow. Mobile traffic alone has almost doubled, and increased 89 percent from March 2016 to 2017.
“We are committed to mobile and delivering our magazine any way our readers would like to consume it,” says Jim Gilbride, Garden Center magazine publisher. “We are always working to improve your experience and deliver the best content, in both our solid reporting and modern, attractive presentation.”
Sign up for Garden Center magazine’s weekly newsletter here.
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