The American Floral Endowment (AFE) and Floral Marketing Research Fund (FMRF) are excited to announce the release of a new consumer report called "Marketing Tactics to Increase Millennial Floral Purchases."
Sponsored by Asocolflores, the FMRF study explored innovative marketing strategies and tactics to better target Millennials, who are key to the future of the floral industry.
As such, AFE has created ads to promote this study and is encouraging industry members to download the free report at FMRF.org.
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