If you haven't already, take a moment to browse Garden Center magazine's April digital edition, which focuses on the many ways new technology can bring success to your operation.
In our April cover story, we talked with several retailers who have taken steps into the digital world by building online catalogues and customer-friendly e-commerce. These initiatives brought with them unique challenges and benefits alike.
For retailers that also offer landscaping services, we spoke with landscape contractors who have started enhancing their consulting process with landsape design software that helps clients visualize a project before it is built. Gerry Andrews, president of Landscape Associates of De Pere, says the software helps clients grasp the concepts being suggested to them, which has boosted his company's sales as a result.
Our April digital edition also covers the rise of the black chokeberry, a new native "super-edible," a resurgence of detailed, artistic garden décor, a new millennial-led business that uses green industry research to better sell indoor plants, ways to balance use and overuse of technology and more.
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