You can now read the April 2017 issue of Garden Center magazine online and as a digital edition.
In this issue, we explored the practices of several independent garden centers that have created kid-friendly spaces that attract young customers and built programs and merchandising around connecting kids to the hobby of gardening. We also examined new trends and products coming into the market with children as their main focus.
Read on for insights into other topics; including ways to establish a beekeeping department, ideas for marketing the classic rose, the benefits of drip irrigation, the ins-and-outs of biological pest control, ways to avoid technology overload and strategies for encouraging accountability from your staff.
We also discuss the differences in serving male and female customers, look at trends of spending vs. saving tax refunds, talk to a manager-turned-owner about his new venture, examine the importance of personalized connections in the workplace, and much more.
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Photo courtesy of Van Wilgen's Garden Center.
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