Cha-ching! (11-4)

Few garden centers engage customers as well as Dearborn Market in Holmdel Township, N.J. If you don't believe us, take a peek at the Community Feedback page on the company website, where literally dozens of testimonials from satisfied shoppers (and neighbors) salute good things at the garden center.

In a time when many commercial enterprises are pulling back just to survive, Dearborn Market continues to reach out to its community through donations to charitable groups, as well as cooperative projects with all manner of local groups.

The payback for such benevolence is obvious -- just read a few of the notes, and you feel as if you know the staff, because the residents of the area clearly DO know the staff. The goodwill fostered by Dearborn's community involvement helps separate it from the competition.

And that's always a good way to generate some "Cha-ching!"

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