Cha-ching! (8-16)

How this Ohio garden center has become the cat's meow

Strader’s Garden Center is a family business that has been around for more than five decades. The operation now has six stores and a lot of friendly staffers -- including two that help customers know they've made their way to the main Columbus, Ohio, store.

Willy and Lilly are cats that have become staples at the center. In fact, they might do the best branding of anything at Strader's -- which is saying a lot, because the store's  team of designers has put together unique displays inside and outside to ensure that shoppers always enjoy their time at the shop.

Sometimes, obviously, creating the opportunity Cha-ching! isn't complicated or expensive. As Strader's Garden Center shows, it can be something quite simple.

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