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Today's shopper likes "easy" in its many incarnations. That's why we were especially taken by a service offered by DeHaven Home & Garden Showplace that makes finding -- and buying -- items at the store as easy as pointing and clicking a mouse.
A tab on the company website is called "On Sale" and contains (as you might expect) a coupon listing items on sale at the Lima, Ohio, garden center. If the shopper prints the coupon and brings it to the store, she is instantly eligible for sales on anything listed. While she's on that same page, she also has the opportunity to purchase a gift card at the store, should that be the route she decides to take.
This kind of "easy" is appreciated and utilized -- and those two words certainly have the potential for "Cha-ching!"
Looking for a Cha-ching! you might have missed? Go to the search box and type Cha-ching! Items are listed by date.