Tom Hilgeman, general manager at White Oak Garden Center in Cincinnati, Ohio, said his store has put "creating a better shopping experience" at the top of its priority list this year.
Here's how the team plans to accomplish the trick:
"We're planning on getting into fairy gardens, and would like to create a display area for that line," he said. "We're also working toward building an area that is dedicated to edibles. Maybe a covered area, or just a structure that is more visible."
Hilgeman said the decision to take those paths was easy -- these are two hot consumer trends that seem to be gaining momentum by the week. And when you listen to what your customers want, it stands to reason that you'll also ultimately get to hear some "Cha-ching!"
Looking for a Cha-ching! you might have missed? Go to the search box and type Cha-ching! Items are listed by date.
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