The October issue of Consumer Reports’ ShopSmart magazine reports that women shoppers are still in a penny pinching mode, holding back on making major purchases of expensive items like jewelry, furniture and appliances. However, more women are treating themselves with other products and services, including flowers.
A July survey of more than 1,000 women from across the country indicated that they are more willing to treat themselves compared to a similar survey done in January. Within the past 30 days of when the July survey was conducted 20% of women indicated they had purchased fresh flowers. This was a 7% increase over the January results.
Pictured: A nationwide survey of women shoppers in July found they were more willing to treat themselves to products like flowers than they were in January.
Latest from Garden Center
- Anthura acquires Bromelia assets from Corn. Bak in Netherlands
- Top 10 stories for National Poinsettia Day
- Aim, shoot, score
- Conor Foy joins EHR's national sales team
- Pantone announces its 2026 Color of the Year
- Syngenta granted federal registration for Trefinti nematicide/fungicide in ornamental market
- A legacy of influence
- The Difference is Easy to See.