Logo courtesy of Hydrofarm
Hydrofarm Holdings Group, an independent manufacturer and distributor of branded hydroponics equipment and supplies for controlled environment agriculture, announced that it has entered into a definitive agreement with Quality Horticulture, a family-owned Canadian garden center and horticultural distribution company, to form a strategic alliance in the Canadian market.
The agreement is meant to help Hydrofarm streamline operations and focus on its proprietary brands and core product categories.
Under the terms of the agreement, Quality Horticulture will acquire the distribution of Hydrofarm Canada and Eddi’s Wholesale Garden Supply’s hydroponics and garden center product portfolio.
As part of the transaction, Quality Horticulture will serve as the exclusive Canadian distributor of Hydrofarm’s own portfolio of nutrients, plant additives, grow media, horticultural lighting and environmental control products, including House & Garden, Grotek, Gaia Green, PHOTOBIO, SunBlaster, Active Aqua and Aurora Peat.
"The transaction will ensure excellent customer service, operations continuity and enable both organizations to better align resources within their respective strategic priorities," the companies said in a news release.
"This strategic alliance reflects our continued commitment to strengthening Hydrofarm’s operational focus and expanding the reach of our proprietary brands," said Hydrofarm CEO Bill Toler. "Quality Horticulture has an exceptional reputation and deep customer relationships throughout Canada. Partnering with Quality Horticulture as our distributor will ensure that Canadian growers continue to have easy access to our proprietary brands while allowing Hydrofarm to concentrate on building product innovation, improving margins and enhancing our core business."
"Hydrofarm has been a trusted industry leader for the past 50 years, and we are proud to expand our relationship through both the acquisition of Eddi’s Wholesale assets and building a distribution alliance with Hydrofarm," added Quality Horticulture CEO Michael Montagano. "This collaboration strengthens our product offering and positions us to deliver even greater value to our customers nationwide."
The transaction is expected to close in the first half of 2026, subject to customary closing conditions and confirmatory due diligence.
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