Marshall Dirks announces retirement after 27 years with Proven Winners brand

Marshall Dirks has announced his retirement from Proven Winners North America after 27 years with the company.

Since joining the company in 2000, Marshall helped shape the company’s brand through passion and innovative ideas that led Proven Winners to become a major plant brand in North America. Prior to joining Proven Winners, Marshall was a product manager for Ball Horticultural Company for seven years.

“I am incredibly grateful for the people I’ve worked with and the friendships I’ve made along the way,” Dirks said. “It’s been a privilege to be part of this team and to tell the story of a brand that I truly believe in. However, after working hard and being on the road for almost 35 years, I’ve reached a time where I want to focus on my many other passions, such as supporting charitable work and those in need — as well as spending more time with my family.”

“We are extremely happy for Marshall and his family,” said Mark Broxon, CEO of Proven Winners. “He has so many other interests and passions that he wants to pursue, and we are proud that he is moving to this next phase of his life. He has been a huge part of our success over the years.”

With Dirks' departure, Brian Oster, currently the senior marketing director for Proven Winners North America, will assume Dirks' responsibilities.