Miracle-Gro and America’s Test Kitchen partner on ‘Garden Fresh Ideas’

Last week, Miracle-Gro and America's Test Kitchen announced a partnership to promote edible gardening and home cooking.

"Here at America's Test Kitchen, we are extremely pleased to welcome Miracle-Gro into our small family of underwriters," said Christopher Kimball, host of America's Test Kitchen. "Gardening and cooking are intimately related activities and we always look for the best both in our kitchens and our gardens."

The integrated sponsorship between Miracle-Gro and America's Test Kitchen is providing numerous touch-points for consumers, all designed to help novice and veteran gardeners and cooks experiment with both growing produce and turning their bounty into delicious meals. The relationship encompasses customized online videos of how-to projects, social media events on Facebook and Twitter, a sweepstakes with a grand prize of participating in an opportunity to participate in an America's Test Kitchen episode, and co-branded recipes and gardening tips.

Learn more here.