Sakata, breeder of innovative ornamentals genetics such as the revolutionary SunPatiens series, Pansy Majestic Giants II, Zinnia Profusion and Gerbera Festival series, is changing its approach to marketing trials. Sakata will not take part in the 2010 California (USA) Spring Trials (formerly known as California Pack Trials).
Sakata will focus on multiple events at venues across the Trans-Atlantic market (in both North America and Europe), such as the Week 24 European Flower Trials in Holland and trials in Japan, inviting growers, retailers and distributors to attend.
Here is a snapshot of some of the marketing events Sakata is planning in the Trans-Atlantic region and in Japan over the next year:
Dec. 2009 – Jan. 2010 Sakata Primula Trial – Holland
June 2010 Sakata Week 24 European Flower Trials – Holland
June 2010 Sakata Warm Crops Focus Event (1) – Southeastern USA
July 2010 OFA Short Course – Columbus, Ohio, USA
July 2010 Sakata Lisianthus Trial – Nagano Misato, Japan
August 2010 Sakata Warm Crops Focus Event (2) – Midwestern USA
August 2010 Sakata Gerbera Focus Event (1) – Midwestern USA
September 2010 Sakata Cool Crops (earliness) Focus Event – West Coast, USA
September 2010 Sakata Gerbera Focus Event (2) – West Coast USA
October 2010 Sakata Pansy Event – Holland
November 2010 Sakata Autumn Pack Trial – Kakegawa, Japan
These events will provide growers, retailers and distributors with opportunities to learn more about Sakata's Ornamentals genetics and to meet with the Sakata Ornamentals Team.
Sakata will continue to offer the global ornamentals industry cutting edge genetics and superior customer service, as it has been doing for over 96 years.