TDI Brands appoints division general manager

Jasper, Ind. – Tierra-Derco International (TDI Brands), a supplier of innovative products to the garden center industry, has appointed a key management position. Josh Kellems has joined the company as Stone Age Creations Division General Manager.

Kellems’ focus will be on leading and managing the Stone Age Creations division and developing new business opportunities and sales growth of the division through existing and new customers and new markets, including landscape contractors and municipalities. Stone Age Creations currently supplies natural stone statuary to the garden industry.

Prior to joining TDI Brands, Kellems was the Key Accounts Manager for JThomas Parts, a division of Arrowhead Engineered Products, Inc. He was responsible for managing all key accounts amongs the largest landscape contractors in the U.S. and municipalities. Previously, Josh owned a U.S. Lawns franchise in Evansville, Ind. He has over 16 years of experience working in various aspects of sales and management with focus on building customer relationships. Kellems graduated from Indiana Business College with a degree in Business Administration.

Josh Kellems

“As TDI Brands continues to expand and grow, we have recognized the need for more focus and leadership in certain areas of our business, specifically with our Stone Age Creations division. Josh brings a fresh perspective to the company and has tremendous knowledge and experience in the landscape market, which is a market we have identified for future growth opportunities for our Stone Age Creations product line. He is an independent self-starter with great passion and initiative. He clearly displays our 5 Traits of Success and embraces TDI Brands’ values and beliefs. His ability to drive company results and his relationships within the landscape market will be major assets to our Stone Age Creations brand,” says Mike Bartley, general manager of TDI Brands. 

“I am excited about my new role and the opportunity to lead and continue to develop the Stone Age Creations division of TDI Brands. I am eager to apply my sales, management, and customer relationship experience to meet and exceed customer expectations and to continue to develop and grow this business,” Kellems says.