From the Retail Customer Experience:
The unusually warm start to winter and the holiday season may be making homeowners feel jolly, given lower oil costs, and helping keep commuters happy with clear roadways, but it’s not likely feeling much love from the retail segment.
Apparently, a warmer than usual winter doesn’t put many consumers in the typically happy holiday mood associated with cold, snow and wintry conditions, according to a Yahoo news report.
Shoppers are still wearing flip flops and summer attire in some areas where boots and parkas are normally being pulled on by mid-December. A weather forecasting firm that tracks weather impact to retail activity reports it’s amounting to a 40-percent revenue dip for retailers at this point.
Read the rest of this story at www.retailcustomerexperience.com.