Weekend Reading 4/12/24

Welcome to Garden Center magazine's Weekend Reading, a weekly round-up of consumer garden media stories meant to help IGCs focus marketing efforts, spark inspiration and start conversations with consumers.

This week: The most common houseplants, a new tomato that's sun-dried on the vine, a land dispute between farmers and a nonprofit, gardening myths and facts and a new partnership between Miracle-Gro and Martha Stewart.

45 Most Common Houseplants to Grow in Your Space, Parade

Parade shares a list of the 45 most common houseplants. How many of these do you sell?

Gardening: There’s a new tomato that’s sun-dried on the vine, The Orange County Register

Through conventional plant breeding methods — with no GMO (genetically modified organism) concerns — Supree, a food-tech company in Israel, has developed a tomato that dries on the vine, Joshua Siskin writes.

San Diego Killed Roadside Gardening Before it Began, Voice of San Diego

A land dispute between farmers and a nonprofit revealed gardening on public rights-of-way isn’t allowed anyway, MacKenzie Elmer writes.

‘Teaming With Microbes’ podcast: Gardening myths and facts. Should you sterilize your soil?, Anchorage Daily News

The hosts of the "Teaming With Microbes" podcast discuss the inundation of gardening misinformation on the internet, particularly the widespread myth that soil should be sterilized.

Miracle-Gro shares Martha Stewart’s gardening secrets in new campaign, Yahoo Finance

The campaign intends to shift the perception of gardening as complex while touting the benefits of using the right dirt, according to Yahoo.

Enjoy your reading, have a great weekend and we'll see you next week!